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Kirkpatrick’s Four Levels of Training Evaluation: Do you REALLY Know the Four Levels?

Thursday, October 13, 2016 2:00pm - 3:00pm EDT  
Host: Association for Talent Development
By: Wendy Kirkpatrick, Kirkpatrick Partners and Jim Kirkpatrick, Kirkpatrick Partners

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Don Kirkpatrick’s groundbreaking four levels of training evaluation is the most widely used training evaluation model in the world. Ask any group of trainers if they rely on it in their practice, and you’ll get an enthusiastic affirmation. But how many variations of “Kirkpatrick” are in use today? And what number of misassumptions and faulty practices have crept in over 60 years? The reality is, quite a few.

Attend this informative webcast and hear directly from Jim and Wendy Kirkpatrick tips for accurately and effectively applying the true and correct four levels, so you design, deliver, and evaluate programs that truly contribute organizational value. See the updates in the New World Kirkpatrick Model that keep the model timeless and relevant to today’s work world.

After this webcast, you will be able to:

  • Explain why starting with results in mind is critical to program value.
  • Identify tactics to get beyond Kirkpatrick Levels 1 and 2.
  • Determine if your current evaluation strategy is effective.


Download the handout for this webcast here:  Kirkpatrick's 4 Levels of Training Evaluation


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Wendy Kirkpatrick
Wendy Kirkpatrick

Kirkpatrick Partners

Wendy Kirkpatrick is the president and founder of Kirkpatrick Partners. As a global driving force of the use and implementation of the Kirkpatrick Model, Wendy leads companies to measurable success through training and evaluation. Wendy’s results orientation stems from more than two decades of business experience in retailing, marketing, and training. She has held positions as a buyer, product manager, process manager, and training manager, which leveraged her ability to organize complex, multifaceted projects and yield rapid results. As a training manager, she managed the training curriculum for 1,500 sales and customer service representatives across North America.

Wendy and her husband, Jim, have written three books, including Training on Trial. They also served as the subject matter experts for the United States Office of Personnel Management’s Training Evaluation Field Guide: Demonstrating the Value of Training at Every Level. Wendy is a recipient of the 2013 Emerging Training Leaders Award from Training magazine. Read more about Kirkpatrick Partners at www.kirkpatrickpartners.com.

Jim Kirkpatrick
Jim Kirkpatrick

Kirkpatrick Partners

Jim Kirkpatrick is the senior consultant for Kirkpatrick Partners. He is a thought leader in training evaluation and the creator of the New World Kirkpatrick Model. Jim trains and consults for corporate, government, military, and humanitarian organizations around the world. He is passionate about assisting learning professionals in redefining themselves as strategic business partners to remain a viable force in the workplace. Jim delivers lively keynote addresses and conducts workshops on topics including maximizing business results, creating powerful training and evaluation strategies, building and leveraging business partnerships, and increasing the transfer of learning to on-the-job behaviors.

Jim has co-written three books with his father, Don Kirkpatrick, the creator of the Kirkpatrick Model. He also has written three books with his wife, Wendy: Kirkpatrick Then and Now, Training on Trial, and Bringing Business Partnership to Life.


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