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5 Must-Tackle Training Initiatives for Modern Sales Organizations in 2017

Tuesday, January 10, 2017 1:00pm - 2:00pm EST

Host: Association for Talent Development
By: Jim Ninivaggi, Chief Readiness Officer, Brainshark and Robert Wahbe, CEO, Highspot
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Today's sales climate is more competitive than ever, which makes enabling your sales rep's to be more effective sellers more important than ever. Unfortunately, training, best practice sharing, and content improvement often operate in silos, fighting each other for the sales reps valuable time. This siloed approach is ineffective, creates friction for the rep, and takes too much time away from what sales reps should be doing—selling.

Modern sales organizations have an opportunity to obliterate the silos and provide an integrated approach to training, coaching, improving content, and sharing sales process best practices. As we move into a new year, there are five initiatives you should consider to make 2017 your best sales year yet. Join us to learn how to:

  • Integrate ongoing training into a sales rep's daily life.
  • Digitize the sales playbook and turn it into an agile, helpful tool.
  • Improve training participation by delivering it in context with the sales opportunity.
  • Provide "just in time" training, content, and best practices, when the rep needs them.
  • Integrate your sales tech stack to eliminate friction and get end-to-end analysis on what works and what.

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Presenters

Jim  Ninivaggi
Jim Ninivaggi

Chief Readiness Officer, Brainshark

Leveraging more than 30 years of B2B sales productivity expertise, Jim drives key partnerships that extend the power of Brainshark’s solutions and platform. Jim previously headed the sales enablement research practice at SiriusDecisions, where he provided clients with data, insight, and thought leadership to maximize sales effectiveness and accelerate revenues. He has held various positions in sales, including individual contributor, sales manager, and sales leader. Today, he uses his knowledge and expertise of key sales enablement trends to help shape and execute Brainshark’s partner strategy. 


Robert Wahbe
Robert Wahbe

CEO, Highspot

Robert Wahbe is co-founder and CEO of Highspot. Previously, he was corporate vice president of marketing for the server and tools division at Microsoft. He oversaw worldwide product and business management, including product planning, pricing, packaging, branding, and advertising, as well as sales integration and working with the partner ecosystem. Prior to that, he led the connected systems division, which was responsible for the distributed computing platform and tools in the Windows server. Before Microsoft, Robert was co-founder and CEO of Colusa. Colusa provided a cross-language virtual machine that provided secure execution within systems such as databases and operating systems. Colusa was acquired by Microsoft.


Sponsors

  • Highspot