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The Leader’s Guide to Competitive Advantage

Thursday, December 8, 2016 1:00pm - 2:00pm EST  
Host: Association for Talent Development
By: John R. Childress

Competitive advantage is often sought but rarely found. Yet a few organizations continuously outperform their peers year after year. What makes the difference—a killer product, insights from big data, steep barriers to entry, brand power? Or could competitive advantage be within the grasp of every company, if they understood two critical foundation elements?

This webcast will draw on 35 years of hands-on consulting experience with senior teams across all industries on what drives sustainable competitive advantage. Using case studies mixed with personal anecdotes and insightful graphics, it will provide deeper insight into effective strategy execution and culture as the fundamental requirements for competitive advantage.

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Presenter

John R. Childress
John R. Childress

John R. Childress has been advising CEOs and senior teams on business improvement and culture change for more than 30 years. He is also a visiting professor in strategy and leadership at IE Business School, Madrid. His recent advisory work with CEOs and senior executive teams include CNH Industrial, Textron, General Dynamics, Ford of Europe, BSkyB, and British Telecom.

John is also a published author; his recent business books include LEVERAGE: The CEO’s Guide to Corporate Culture and FASTBREAK: The CEO’s Guide to Strategy Execution.
 


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