ATD Research will be discussing data and findings of their latest research study on evaluating learning and measuring impact of learning programs.
For TD professionals to measure the impact of their programs, they must understand business objectives and goals. In this webinar we will focus on how organizations are gathering, analyzing, and reporting on the effectiveness of their programs and the impact they're making on the business.
Key findings of the study include:
• 43% of organizations report their business goals and learning goals are very aligned
• 4% of respondents rate their organization as excellent at using learning program data to make business decisions
• 45% of organizations have a dedicated staff person who is responsible for evaluating learning programs
• 66% of respondents believe the need to demonstrate financial benefits or profitability of TD initiatives will increase over the next two years
• 28% of respondents say that AI will have an extremely positive impact on measuring and evaluating learning programs over the next two years
Primary Capability: Evaluating Impact
Participation in this event, either live or recorded, can be reported for one (1) professional development point toward initial certification or recertification requirements for the APTD or CPTD credential.
Please register above to view this Webinar.
Caroline Cope joined the Association for Talent Development (ATD) in 2021 as a senior researcher in the research department. Prior to joining ATD, she studied trends related to graduate education and training for the American Psychological Association as a research officer. She has a master’s degree in sociology from American University.
Rocki Basel, Ph.D. joined the Association for Talent Development (ATD) in 2022 and is the director of research. Before joining ATD, she was a researcher for other national membership organizations. Her research interests include workplace culture, employee engagement, mental health, and organizational communication. She has a Ph.D. in communication studies from Kent State University.
Zsolt Olah is a Sr. HR Data Measurement Analyst at Intel, focusing on learning analytics to support data-driven decisions. Previously, Zsolt worked as a Sr. Learning Technologist at Amazon and AWS with a mission to enable people to make less content and more impact through the right combination of technology, data, and learning.
