Traditional approaches to training are not well suited to the realities of the factory floor. Despite tremendous progress in philosophy, format, and systems, the majority of manufacturing training hasn’t changed in decades. According to a recent Industry Week survey, 72 percent of manufacturing companies still rely on shadowing as their primary method of training.
The good news is, a confluence of perfect conditions is happening now, from technology maturity to demographic shifts, that makes it the perfect time to adopt always-on, digital learning for your factory workers.
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Andrea Masterton is vice president of marketing with Poka. In this role she oversees the company’s marketing strategy including demand generation, product marketing, and industry thought leadership. With more than 15 years B2B SaaS experience including time at eSignLive and Vasco, she is passionate about bringing innovative, disruptive technology to market. Andrea is a frequent speaker at industry events and has authored dozens of articles and whitepapers.
Charles has been working with practical application of the 70-20-10 model for almost 20 years and is known worldwide for his work and advocacy of the approach.
He has led teams of learning and performance specialists in global companies with a razor-like focus on improving productivity and ensuring quality. Having held senior CLO roles in global companies, Charles has deep experience of L&D’s need to demonstrate value and the ways to go about doing it.
Charles is a Fellow of the Royal Society for Arts (FRSA), a Fellow of the Learning & Performance Institute (FLPI), and a Fellow of the British Institute for Learning & Development (FBILD). He is also senior advisor at the EFMD.
