Webvent Academy

Bringing Professionals Together

Formalize Your Sales Enablement Practice With Building Blocks and Systems Thinking

Thursday, August 22, 2019 2:00pm - 3:00pm EDT

Host: Association for Talent Development
By: Mike Kunkle, VP of Sales Effectiveness Services, SPARIXiQ

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An emerging profession, sales enablement is quickly approaching a crossroads with significant ramifications. Like our training and HR counterparts, sales enablement practitioners face a choice of being viewed as a cost center and overhead expense or a business partner that provides value as a critical piece of the organizational growth engine. Join this webcast, where your questions are welcomed and expected. Learn how to start or evolve your sales enablement function to deliver bottom-line performance results!

In this ATD Watch & Learn webcast, sales enablement expert Mike Kunkle will: 

  • Describe the current state of sales enablement from multiple perspectives.
  • Share his Building Blocks of Sales Enablement as a foundation and formal maturity model.
  • Detail two systems that support sales readiness and enablement (applying systems thinking to sales enablement).
  • Provide a large appendix of complimentary resources. 


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Mike Kunkle
Mike Kunkle

VP of Sales Effectiveness Services, SPARIXiQ

Mike Kunkle is a respected sales transformation architect and internationally recognized sales training and sales enablement expert. He’s spent 35 years in the sales profession and 25 years as a corporate leader or consultant, helping companies drive dramatic revenue growth through best-in-class learning strategies and his proven-effective sales transformation methodologies. Today, Mike is the vice president of sales enablement services for SPA and SPASIGMA, where he advises clients, writes, speaks, leads webinars, publishes sales training courses, and designs sales enablement systems that get results.

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